Mark Carney speaking at a press conference addressing the ad controversy with Donald Trump.

From Ad to Apology: The Latest on Canada-US Drama

The Mark Carney ad controversy has stirred new tensions between Canada and the United States after Carney publicly apologized to Donald Trump over Ontario’s anti-tariff advertisement. The former Bank of England Governor admitted the ad offended the former U.S. president, calling it “not something I would have done,” as discussions over trade and diplomacy reignited across both nations.

n a surprising turn at a recent press conference, Mark Carney openly apologized to former U.S. President Donald Trump for Ontario’s controversial anti-tariff advertisement. Carney admitted the ad “wasn’t something I would have done,” calling it a mistake and clarifying his stance on U.S.-Canada trade relations.

The Spark: Ontario’s Ad

The origin of the drama was an anti-tariff advertisement crafted by the provincial government of Ontario and aired in the U.S. The advertisement featured a clip of Ronald Reagan warning against the economic dangers of tariffs — a pointed indirect commentary on Donald Trump’s trade policy.
In response, Trump terminated trade negotiations with Canada and threatened a fresh 10% tariff hike on Canadian imports.

Carney’s Response & the Apology

Carney admitted he had told Ontario’s Premier Doug Ford not to proceed with the ad, but it went ahead nonetheless.
Facing mounting pressure and recognizing the diplomatic consequences, Carney personally apologised to Trump, acknowledging the ad was “not something I would have done.”
He emphasized that in his role as Prime Minister, he is the one responsible for bilateral relations with the U.S., and accepted the fallout from this misstep.

Why This Matters

  • The incident reveals fault lines in how Canadian federal-provincial governments coordinate on international messaging and diplomacy.
  • It underscores how sensitive trade and tariff topics remain in the Canada-U.S. relationship — especially when media and advertising enter the mix.
  • Carney’s apology signals a move toward de-escalation but also raises questions about accountability and strategy.

The Bigger Picture

This situation is not an isolated clip in the trade war narrative but part of a broader push by Canada to diversify trade away from heavy reliance on the U.S. — something Carney has emphasised publicly.
Meanwhile, many Canadians took to social media to protest the apology, arguing Canada shouldn’t tacitly apologise for critiquing tariffs when the ad’s underlying message aligned with free‐trade principles.

What Comes Next

Canada may seek to salvage trade talks, but the ad controversy and apology have already left a mark. The tone now shifts to whether Canadian leadership can rebuild trust and steer the diplomatic and economic relationship back to smoother waters.

Source: Reuters

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